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Home


 

Bleecker Street Playhouse is a creative brand consultancy studio that lives and breathes at the intersection of culture, commerce, and social good. We are a tightly knit bicoastal team that collaborates with select clients to help develop and realize their unique vision through storytelling, innovative communication strategies, and winning design.

 
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Story


Our Story

Story


Our Story

 

Today, people have access to the world at their fingertips. As a result, there are countless ways to connect and engage with your audience members wherever they are. Now more than ever, it is less about the medium and more about the story. Bleecker Street Playhouse was born out of the desire to create lasting and meaningful stories. 

 
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Players


The Players

Players


The Players

 

Willie Mack
Strategy, Innovation, Marketing

As a creative director and strategic consultant for 15 years, Willie has worked closely with brands like Ray-Ban, Absolut, Belvedere, and GQ to help shape and refine their stories to engage a global audience. By integrating his passions for art, fashion, film, music, and technology, Willie provides a wealth of ideas and cultural insights. 

Bonnie Calvin
Content, Production, Curation

Bonnie is a creative catalyst with 15 years of experience producing, programming and writing for film, television, web, live events and high-level conferences such as the TED Conference. As a storyteller, Bonnie co-wrote the pilot The Kingdom for The Showtime Network and produced the independent film, Bellyfruit

 
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Services


Our Services

Services


Our Services

 
  • Curation & Programming
  • Marketing: Traditional & Digital
  • Partnership & Business Development
  • Strategic Planning
  • Brand  & Concept Development 
  • Creative & Art Direction 
  • Content Development

 

 
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Partners


Our Partners

Partners


Our Partners

 

We select our partners very carefully. They are all forward-thinking, recognize their social responsibility, and understand where they fit into the bigger picture. Their fundamental purpose is to change the world, and we’re here to help.

 
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Work


Our Work

Work


Our Work

 

We strive to drive social change and grow business on a global scale. We create compelling visual content and memorable experiences customized to not only reach but also resonate with your audience organically and thoughtfully. 

 
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Ray Ban


Ray Ban


 

Never Hide.

For iconic luxury eyewear brand, Ray-Ban, we spearheaded the design and execution of several integrated marketing campaigns, exhibitions, photo & video shoots, music events, and influencer programs across New York, London, Berlin, Tokyo and Los Angeles. Our programs were specifically tailored to media, investors, retailers, and consumers.

 
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TED


TED


 

Ideas Worth Spreading.

We worked closely with TED on partnership development to support TED Prize winners Jill Tarter, JR, and Sylvia Earle. These winners were granted their wishes to change the world. In collaboration with the TED Prize, we were able to develop and implement a digital strategy that included branding and web design for SETIQuest, which is the search for extraterrestrial intelligent life through a crowdsourcing application.

 
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Parley


Parley


 

RAW For The Oceans

We partnered with Parley for the Oceans, designer Pharrell's Bionic Yarn, and G-Star to support the Vortex Project, an initiative to turn plastic litter harvested from the ocean into a new generation of denim clothing. We oversaw the marketing, communications, sales strategies, and curation of Parley for the Oceans during the first Pharrell Williams-G-Star RAW collaboration at New York Fashion Week.

 
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White House


White House


 

A Nation of Makers

We were selected by the White House's Office of Science and Technology Policy to assist in curating the first-ever White House Maker Faire. The Maker Faire was hosted by President Barack Obama on June 14, 2014 to celebrate "the makers and builders and doers across the country." 

 
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EKEG


EKEG


 

Stand For Something.

We guided the communication strategy of "Everyone's Kids, Everyone Gives" and oversaw the execution of the first national social impact PSA,OOH, and PR campaign to end child trafficking in the United States. We conceived and executed both the program and communication strategy. Together with Everyone's Kids, Everyone Gives,  we helped raise over $125,000 in just 24 hours for 130 NGOs (and an additional $150,000 in the following months) to support victims of child trafficking.

 
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Contact


Contact


 

If you're interested in collaborating with us, we'd love to hear from you.